Proper and extensive keyword research is the first and most crucial step towards building a search engine friendly site. However, a lot of new and tuned webmasters tend to be determined by their very own assumptions to determine associated keywords. Perhaps they forget that they are not the intended consumers.
Where is the loophole?
The thing is there in the key keyword analysis process. And when you're employing a free keyword research tool, it does not allow you enough options to fine tune your search. The outcome given by these resources mainly depend on your own personal assumptions.
An example may show the procedure in a better way.
Say, you are seeking key words for a web site that sells MP3 music players. Undoubtedly, your research will begin with MP3 music players which will provide you some keywords like:
100% free music downloads for mp3 players, methods music show mp3 players, download music video for mp3 players, free online music for mp3 players, free music download for mp3 players, free music downloads for mp3 players, free music for mp3 players, free music uploads to mp3 players, how to place music on mp3 players, mp3 music players, music downloads for mp3 players, music for mp3 players, music mp3 players, music sources for mp3 players, nextar mp3 players downloads music and so forth.
In the next step, you will exclude some keywords out of this list and continue the exact same process.
If you have a closer look, you'll see that the effect (associated keywords) they are giving you relied on three phrases (MP3, music and players) that you entered together in the problem field.
But are people actually using MP3 music players to get that which you are giving?
Virtually you can never be therefore sure about this.
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Here, they show a picture and ask the customer to enter the conditions they would use to find it on the net. The result is merely mind-blowing and shows that you will find at the least 21 different mixtures that might be used to identify that picture.
For example for a Player people used the following conditions - mp3 player, usb, mp3, flash drive, usb key, usb mp3, usb mp3 player, flash memory, generic mp3 player, budget mp3 player, movil, memory stick, memorypen, USB memory mp3, pixel, mp3 plater, mp3 playetr, pencil drive, usb memory stick, usb memory stick mp3 player, usb stick.
Are you experiencing these conditions in your keyword list?
What's the solution?
If you want to work on these free tools, begin with more generic keywords like mp3 or player or music player and than progress while excluding unnecessary or less common keywords. Perhaps this technique will take you nearer to the most effective group of keywords..